Glen Kerby
Thirty years translating complex, high-stakes subjects into communication that moves people to act, from the boardroom to the edit bay.
Strategic communications ·
AI‑forward production · Distribution
Some organizations are hard to explain. That is the work.
Creative House Studios helps corporations and institutions find the human truth, then turns it into AI-forward film, voice, social and campaigns people actually trust, and their own teams can run afterward.
film
voice
music
edition
signal
One story, many forms.
Approval stays human.
One story can become
FilmVoiceMusicEditionsApps & AvatarsSocial & Distribution
01 The problem
Being good at something is not the same as being understood.
What these organizations do is technically complex, publicly scrutinized and easy to misread. Most agencies respond by making it louder. We start by making it true, clear and repeatable, then decide what to build. We work both sides of the line: thirty years of conventional media craft, and AI-forward production, social and distribution.
Trustwith the people who decide
A storyyour own people can tell
Recruitmentthat actually attracts
Proof of impactworth showing
02 Who we work with
Organizations whose work is complex, regulated, or hard to see.
- Mining & resources
- Energy & utilities
- Agriculture & food
- Water & infrastructure
- Health & treatment
- Advanced technology
- Co-operatives & member organizations
- Indigenous economic development
- Foundations & mission-led organizations
- Public agencies
We work with organizations that have something real to say and no clear way to say it, and with those whose story has quietly stopped matching what they have become.
03 Find your door
You should not have to understand the House before you can enter it.
The House is designed for the people doing the work, the storytellers carrying it, and the partners who may help important stories endure.
01
Organizations in transformation
Our story no longer fits where we are going.
Clarify the story 02Storytellers with a story
The story exists. It needs a wider life.
Extend its reach 03Partners and sponsors
We have an idea that needs a whole year and a whole studio.
How partnerships work 04Watch, Listen & Read
I want to experience the work.
Enter the work04 How Creative House works
The work begins before the camera—and continues after the final cut.
Nobody hires us to make a film. They hire us to be understood. The film is one of the ways that happens.
- 01
Find what matters
Listen closely, locate the human truth and understand what the story needs to do.
- 02
Make it understood
Shape clear language and a strategic narrative that people can remember and repeat.
- 03
Produce the right forms
Film, voice, music, editions, apps and avatars follow the story, not the other way around.
- 04
Help it travel
Build a thoughtful path from the finished work to the people, partners and channels where it can matter.
05 One story, many forms
A story should not stop at one finished piece.
The strongest story can become a film, a trusted voice, music, an edition and a distribution system. Each form does a different job while carrying the same human truth.
The form follows the story. Consent, rights, provenance and human approval stay attached.
06 Selected work
Proof lives in the work.
01Story world · Live · Year one of a partnership
The Simple Plan
A recovery world stood up in a year: an app, a voice, music and a book, built with a sponsor’s small team.
02Documentary · In development · Seeking partners
Blind Ambition
An international adventure documentary series following Chad E. Foster as he takes on extraordinary challenges across the world.
03Documentary · Released · Season 3 in development
Blind Adventures
Blind explorer Ron Walsh navigates some of the world’s most remote landscapes.
04Story world · In development · Seeking an aligned sponsor
Advo-Cassie
A calm space for orientation and clarity, for people navigating prolonged, confusing or emotionally complex situations.
05Commercial · Case page in progress
Cloudera
Documentary material shaped into an internal series that explains a global company’s evolution to its own people.
06Commercial · Case page in progress
Great Western Brewing
Out-of-the-box commercial film and the theme written for it. Music and film, together, for a Saskatchewan brand.
07Commercial · 1994 · The first proof of one theme, many forms
Domino's Pizza, 1994
When Domino's retired its "30 minutes or less" guarantee, the public mood had to change overnight. One theme, "It's time for Domino's Pizza," written three ways, won the playoff and carried the campaign.
08Documentary · In production
Thirst
Who controls the source of life? A story about the systems shaping access to the world’s most essential resource.
09Documentary · Development cut · Seeking partners
Poundmaker
The life of Henry Beaudry, residential school survivor, prisoner of war who escaped the Nazis, and the painter who came home to put everything he had seen on canvas. A development cut, and the theme written for the film.
10Music · Album releasing autumn 2026 · Signed editions
Simple Plan World
One song, fourteen languages, one Amen. A global meditation by 0 Degrees Latitude, and a living-tapestry portrait of Grace issued as signed limited editions.11
Commercial · Music video · Documentary
Reels
Three reels, one player each. Six commercial spots from the archive and the Cloudera series, the music videos, and the documentaries.07 Explore the House
One story system. Many forms of expression.
The breadth sits underneath a simple promise. Each studio brings the right craft to the story.
Film & Commercial Production
Documentary and commercial production grounded in senior story judgment and broadcast-grade craft.
ExploreCHS Music
Original music, cause releases, publishing and licensing within the House.
ExploreApps, Avatars & AI-Forward Media
Avatars for the people who carry a message, story apps when the story needs one, and AI-forward campaigns your own team learns to run. Shelly, Glen and Ken are the faces of three channels built this way.
ExploreEditions & Publishing
Music publishing, limited art editions and books, with provenance kept intact. Simple Plan World. Grace’s portrait. Ken’s book in a universal edition.
Explore08 Voices for Good
Where important stories are given a wider life.
Stories of courage, recovery, justice, creativity and human possibility—held with dignity, sourced with care and given room to travel.
Enter Voices for Good09 Human governance
AI lets a story move fast. Human judgment stays in the process.
- Editorial approval remains human
- Participant consent travels with the story
- Rights and provenance stay visible
- Cultural and language review happens before release
- AI assistance is disclosed where it matters
- Nothing public distributes automatically
10 Senior judgment stays in the room
The people who make the promise do the work.
In 1993 we threw our analogue deck in a dumpster and went fully digital, the first in Canada. We have been early ever since.
Shelly Frank
Decades in advanced technology, operations and creative, leading how AI is applied to real production work rather than talked about.
Tell us your communication objective. The first conversation costs nothing and is not a pitch.